Overview
Grocery Shopping Network turns grocery store websites into highly targeted advertising opportunities with GSNConnect: a unique application that connects your brands to the exact customer you want to reach - at the right place, the right time, right when consumers are preparing their shopping list.
Only GSNConnect bridges the gap between online planning and in-store purchases.
Connect to consumers more efficiently than ever!
Audience & Usage
source: Compete.com
GSN Customer Demographics Information
GSN Standard Ad Placements
Point of Decision Advertisements (Ad PODs) provide consumers with the ability to quickly and easily add the featured item directly to their shopping list.
Ad PODs are relevant suggestions to ease shopping, enhance choice and increase impulse purchases. Your message is integrated into the on line shopping process when consumers shop the weekly circular, review recipes, or add coupons, as they create their shopping lists.
Standard IAB sizes include:
- Square Banner - 300 x 250px
- Skyscraper - 160 x 600px
- Leader Board - 728 x 90px
- Shopping List Sponsorship - 468 x 60px
Standard Pricing*
All rates are net effective 01/01/09 - 12/31/09
- Run-Of-Site (ROS) Ad Placements - $15.00/CPM
- Targeted Ad Placements - $20.00/CPM
*Rich media, sweepstakes, games, and contest data capture, administration and/or electronic coupon provider charges are extra.
Supplemental Pricing
- Sweepstakes, games, and contest data capture, administration and/or electronic coupon provider charges are extra.
- Rates for video formats include up to 60 seconds of host-initiated video or 120 seconds of user-initiated video in a standard display window. Non-video formats include executions where the initial download does not exceed 750KB in file size. Additional charges for greater durations, files sizes or display windows will apply.
GSN's Ad System supports Flexibility of Messaging, enabling brands to support a variety of objectives.